Unveiling Sony A7III & Canon 470EX-AI at WPPI 2018

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Unveiling Sony A7III & Canon 470EX-AI at WPPI 2018

Introduction to W PPI
Talking Speed Lights with Canon
- Understanding the New Speed Light
- Features and Capabilities
- Pros and Cons
CPS: Canon Professional Services
- What is CPS?
- Levels and Benefits
- Pros and Cons
Exploring Sony's A7 Mark 3
- Overview of the A7 Mark 3
- Features and Innovations
- Video Capabilities
- Pros and Cons
Conclusion
FAQs

Introduction to W PPI

Welcome to Part 2 of W PPI! In this segment, we delve into exciting developments in the world of Photography. From innovative speed lights to cutting-edge cameras, let's explore the latest offerings from Canon and Sony.

Talking Speed Lights with Canon

Understanding the New Speed Light

🔹 Introducing Canon's Latest Innovation

Today, we unravel the mysteries of Canon's newest speed light. Join us as we dissect its features and functionalities, shedding light on its revolutionary capabilities.

Features and Capabilities

🔹 The Power of Intelligent Bounce

Discover how Canon's speed light revolutionizes bounce flash photography. From auto-intelligent bounce to manual control, explore the versatility that enhances every shot.

🔹 Pros and Cons

Pros:
- Intelligent bounce technology
- Versatile auto and manual modes
- High-speed sync capability
Cons:
- Limited compatibility with certain camera models
- Higher price point compared to competitors

CPS: Canon Professional Services

What is CPS?

🔹 Unlocking the Benefits of CPS

Dive into the world of Canon Professional Services (CPS) and uncover the support system tailored for professional photographers. From expedited repairs to gear loans, CPS has you covered.

Levels and Benefits

🔹 Navigating CPS Membership

Explore the different tiers of CPS membership and the exclusive benefits they offer. Whether you're a seasoned pro or an aspiring enthusiast, there's a CPS level suited to your needs.

🔹 Pros and Cons

Pros:
- Expedited repair services
- Dedicated support hotline
- Loaner gear for emergencies
Cons:
- Membership fees required
- Limited availability in certain regions

Exploring Sony's A7 Mark 3

Overview of the A7 Mark 3

🔹 Unveiling Sony's Latest Marvel

Step into the world of Sony's A7 Mark 3 and witness the evolution of full-frame photography. From enhanced speed to unparalleled performance, experience the future of imaging.

Features and Innovations

🔹 Breaking Down the Specs

Delve deeper into the technical prowess of the A7 Mark 3. With advanced autofocus systems and superior image processing, witness the seamless Fusion of form and function.

Video Capabilities

🔹 Lights, Camera, Action!

Explore the cinematic capabilities of the A7 Mark 3 and unleash your creativity. From 4K resolution to high-frame-rate shooting, capture every moment with unparalleled Clarity.

Pros and Cons

Pros:
- Exceptional autofocus performance
- High-resolution sensor
- Versatile video capabilities
Cons:
- Limited touchscreen functionality
- Lack of fully articulating screen

Conclusion

As we conclude our journey through W PPI, we reflect on the groundbreaking innovations showcased by Canon and Sony. From speed lights to flagship cameras, these advancements redefine the boundaries of photography.

FAQs

Q: Is CPS membership worth it for amateur photographers? A: While CPS offers valuable benefits, such as expedited repairs and loaner gear, the membership fees may outweigh the benefits for casual photographers.

Q: Can the A7 Mark 3 be used for professional videography? A: Yes, the A7 Mark 3 boasts impressive video capabilities, including 4K resolution and high-frame-rate shooting, making it a versatile tool for professional videographers.

Q: What sets Canon's speed light apart from other flash units? A: Canon's speed light stands out for its intelligent bounce technology, which adjusts the angle and intensity of light based on environmental factors, ensuring optimal lighting in any situation.

Q: Does Sony's A7 Mark 3 support dual card slots? A: No, the A7 Mark 3 features a single card slot, which may be a limitation for photographers who require redundancy in their storage solutions.