The Callingly skill enables AI agents to automate outbound sales calls, manage lead data, and streamline sales engagement workflows through the Membrane ecosystem.
Install & Download
1. ClawHub CLI
The fastest way to install a skill directly from the registry.
npx clawhub@latest install callingly
2. Manual Installation
Copy the skill folder to one of these locations
~/.openclaw/skills/ <project>/skills/ Priority: Workspace > Local > Bundled
3. Prompt Installation
Copy this prompt to OpenClaw to install it automatically.
Help me install callingly using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).
Prefer to download?
Get the raw skill files in a ZIP archive.
What is Callingly?
Callingly is a high-performance sales engagement platform designed to automate outbound calling and lead follow-up, ensuring sales teams never miss a prospect. By integrating this capability into Openclaw Skills, developers can empower AI agents to programmatically initiate calls, send SMS notifications, and manage lead records without manual intervention.
Built on the Membrane framework, this skill abstracts the complexities of API authentication and credential management. It provides a secure, server-side environment where agents can interact with the Callingly API through pre-built actions or direct proxy requests, making it an essential tool for scaling sales operations and improving conversion rates.
Callingly Use Cases
- Automatically initiating outbound calls to new leads generated from web forms.
- Sending follow-up SMS messages to prospects after a missed call event.
- Syncing lead data between Callingly and internal CRM systems.
- Managing team availability and agent schedules to optimize call routing.
- Creating webhooks to trigger automated workflows based on real-time call results.
How Callingly Works
- The AI agent initializes the Membrane environment and authenticates the user's tenant.
- A secure connection to Callingly is established using a normalized domain matching system.
- The agent searches for specific actions (like create-call or list-leads) based on the user's natural language intent.
- Membrane handles the OAuth or API key handshake server-side, ensuring no secrets are exposed locally.
- The agent executes the desired action, and Membrane processes the request, handling pagination and error mapping automatically.
- For custom requirements, the agent uses the Membrane proxy to send authenticated requests directly to Callingly endpoints.
Callingly Setup
First, install the Membrane CLI to enable Openclaw Skills integration:
npm install -g @membranehq/cli@latest
Next, authenticate your agent (specify openclaw as the client name):
membrane login --tenant --clientName=openclaw
Establish a connection to the Callingly service:
membrane connection ensure "https://callingly.com/" --json
If the connection state is BUILDING, poll until it reaches READY:
npx @membranehq/cli connection get <id> --wait --json
Callingly Data Schema & Taxonomy
The Callingly skill organizes data around four primary entities, accessible via standard Openclaw Skills patterns:
| Entity | Description |
|---|---|
| Lead | Represents prospective customers, including contact details and status. |
| Call | Records of outbound/inbound attempts, including durations and results. |
| User | Data regarding sales agents, including their schedules and team assignments. |
| Webhook | Configuration for real-time event notifications (e.g., call-completed). |
All actions return structured JSON output, following the outputSchema defined in the Membrane action registry.
Callingly Advanced Features
- Natural Language Action Discovery: Use the intent flag to find the most relevant API actions without browsing documentation.
- Automated Credential Refresh: Transparent handling of token expiration via Membrane's server-side auth layer.
- Direct API Proxying: Execute raw HTTP methods (GET, POST, etc.) while retaining automatic header injection and base URL normalization.
- Multi-Agent Support: Tailored tooling adjustments for various agent types including openclaw, claude, and codex.
- Long-Polling Connections: Built-in support for waiting on asynchronous connection states and client-side actions.
SKILL.md
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