A content repurposing engine that transforms a single source into optimized posts for LinkedIn, Twitter, WeChat, and social media.
Install & Download
1. ClawHub CLI
The fastest way to install a skill directly from the registry.
npx clawhub@latest install content-multiplier
2. Manual Installation
Copy the skill folder to one of these locations
~/.openclaw/skills/ <project>/skills/ Priority: Workspace > Local > Bundled
3. Prompt Installation
Copy this prompt to OpenClaw to install it automatically.
Help me install content-multiplier using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).
Prefer to download?
Get the raw skill files in a ZIP archive.
What is Content Multiplier?
The Content Multiplier is a specialized skill designed for founders and creators who need to scale their digital presence without doubling their workload. By leveraging Openclaw Skills, this tool takes a single high-quality source—such as a blog post, video transcript, or podcast notes—and intelligently adapts it into native formats for various social platforms. It ensures that the core message remains consistent while the delivery matches the unique culture and technical constraints of each network.
This skill is particularly valuable for maintaining a multi-channel content strategy. Instead of manually rewriting posts, the Content Multiplier analyzes the source for key insights, emotional hooks, and actionable advice to generate a comprehensive package of ready-to-publish material. This maximizes the ROI of every piece of content created, ensuring your ideas reach the widest possible audience across the Openclaw Skills ecosystem.
Content Multiplier Use Cases
- Repurpose a technical blog post into a punchy LinkedIn insight and a Twitter thread
- Convert a long-form video transcript into a structured WeChat article and Xiaohongshu notes
- Generate a weekly newsletter and an Instagram caption from a single podcast episode
- Build a cohesive cross-platform content strategy for product launches
- Transform a speech or presentation into a multi-day social media content series
How Content Multiplier Works
- Source Collection: The skill prompts for the original content, its type, the target audience, and preferred platforms.
- Content Analysis: It identifies key insights, memorable quotes, data points, and narrative arcs within the source text.
- Platform Adaptation: It generates platform-specific versions, such as LinkedIn posts with hooks, Twitter threads with scannable points, and WeChat articles with rich formatting.
- Optimization: Each piece is refined with native formatting, including strategic emoji use, platform-specific hashtags, and clear calls to action.
- Package Delivery: A final Markdown file is generated containing all platform versions along with a recommended publishing schedule.
Content Multiplier Setup
To use the Content Multiplier within your Openclaw Skills environment, ensure you have the skill loaded in your agent's directory. You can then trigger it by providing your source content.
# Example command to initiate content transformation
# Note: This is typically handled within the AI agent's chat interface
openclaw-agent run content-multiplier --source ./blog-post.md
Content Multiplier Data Schema & Taxonomy
The skill organizes output into a structured package saved as {Topic}_Content_Package.md. The data is organized as follows:
| Section | Description |
|---|---|
| Metadata | Includes the source description and the core message summary. |
| Platform Blocks | Individual sections for LinkedIn, Twitter/X, WeChat, Newsletter, etc. |
| Publishing Table | A schedule recommending best times and engagement notes for each platform. |
| Checklist | A tracking list for managing the distribution across channels. |
Content Multiplier Advanced Features
- Multi-Platform Support: Includes specialized templates for LinkedIn, Twitter/X, WeChat, Xiaohongshu, Newsletters, and Instagram.
- Tone Modulation: Adjusts formality from professional and data-driven to casual and motivational based on user preference.
- Video Script Outlining: Automatically generates scene-by-scene outlines with visual notes and timing suggestions.
- Native Formatting: Automatically applies platform-specific conventions like 'hook-story-CTA' structures and rich markdown for WeChat.
- Founder Toolkit Integration: Works seamlessly with other Openclaw Skills in the UniqueClub founder kit for end-to-end brand building.
SKILL.md
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