A comprehensive growth marketing system for planning, launching, and optimizing revenue-focused digital campaigns and funnel operations.
Install & Download
1. ClawHub CLI
The fastest way to install a skill directly from the registry.
npx clawhub@latest install digital-marketing
2. Manual Installation
Copy the skill folder to one of these locations
~/.openclaw/skills/ <project>/skills/ Priority: Workspace > Local > Bundled
3. Prompt Installation
Copy this prompt to OpenClaw to install it automatically.
Help me install digital-marketing using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).
Prefer to download?
Get the raw skill files in a ZIP archive.
What is Digital Marketing?
The Digital Marketing skill provides a robust framework for managing full-funnel growth within your AI agent environment. These Openclaw Skills empower developers and marketers to move beyond isolated channel execution by modeling market triggers, audience pain points, and proof-based messaging before any content is created. By integrating short-form video workflows and native experimentation rules, this skill ensures that every marketing effort compounds into reusable learnings and measurable revenue.
This skill is specifically designed to transform business priorities into high-performing assets. It bridges the gap between demand creation and demand capture, providing a unified operator for SEO, paid media, organic social, and lifecycle campaigns. Whether you are launching a new product or optimizing an existing funnel, these Openclaw Skills provide the technical structure needed for data-driven marketing orchestration.
Digital Marketing Use Cases
- Coordinating cross-channel growth strategies and market modeling.
- Executing short-form video workflows for rapid message testing and viral growth.
- Designing and managing full-funnel operations and lifecycle conversion paths.
- Running revenue-focused experiments with clear kill and recycle rules.
- Integrating organic signals with paid media creative strategies for better ROI.
How Digital Marketing Works
- The agent models the market, audience, and triggers using the market-model framework to avoid generic outputs.
- A single growth thesis is developed to ensure consistency across SEO, social, email, and paid channels.
- Short-form video is utilized as a fast-feedback lab to test hooks and claims before scaling the narrative.
- Full-funnel systems are mapped to ensure every traffic source has a clear, high-value conversion path.
- The agent monitors leading indicators and revenue metrics to drive daily, weekly, and monthly optimizations.
- Lessons from winning experiments are recycled into new campaign bundles to maintain compounding growth.
Digital Marketing Setup
On first use, review the setup.md file for full integration guidelines. While this skill works without local storage, you can enable persistent memory by creating a local directory for ongoing continuity.
mkdir -p ~/digital-marketing/
Once created, the agent will begin maintaining business context and campaign logs within this directory.
Digital Marketing Data Schema & Taxonomy
The skill organizes data in an optional local workspace to maintain continuity and campaign memory. This structure ensures that Openclaw Skills can track performance over time.
| File | Description |
|---|---|
memory.md |
Business context, winning angles, and active constraints. |
campaigns.md |
Current campaign plans and integrated channel bundles. |
experiments.md |
Hypotheses, test thresholds, outcomes, and next steps. |
signals.md |
Metrics, performance anomalies, and reusable learnings. |
market-model.md |
Audience definitions, buying triggers, and message maps. |
Digital Marketing Advanced Features
- Native short-form video workflow for creator-style content and fast creative iteration.
- Automated experiment backlog management with defined kill and scale rules.
- Cross-channel orchestration via dedicated channel-system blueprints.
- Revenue-focused measurement systems that track hook rates, CTR, and influenced pipeline.
- Multi-format repurposing rules to maximize the value of every core content idea.
SKILL.md
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