Domain Selection for Openclaw

A technical guide for choosing SEO-optimized domains that balance brand identity with search engine performance.

kostja94
v1.0.1
Apr 8, 2026
0
735
0

Install & Download

1. ClawHub CLI

The fastest way to install a skill directly from the registry.

npx clawhub@latest install domain-selection

2. Manual Installation

Copy the skill folder to one of these locations

Global
~/.openclaw/skills/
Workspace
<project>/skills/

Priority: Workspace > Local > Bundled

3. Prompt Installation

Copy this prompt to OpenClaw to install it automatically.

Help me install domain-selection using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).

Prefer to download?

Get the raw skill files in a ZIP archive.

What is Domain Selection?

The domain-selection skill within the Openclaw Skills ecosystem helps developers and marketers navigate the complexities of initial domain choice. It synthesizes technical factors like TLD resolution and domain history with marketing strategies like brand positioning and keyword matching. By leveraging this skill, users can make data-driven decisions on whether to pursue Branded Domains for long-term equity or Exact Match Domains for rapid search visibility.

This framework is particularly valuable for AI-driven products where TLD choice, such as using .ai extensions, can provide unique advantages in natural backlinking and brand recognition. The skill integrates with project context files to ensure the chosen domain aligns with the product voice and target audience.

Domain Selection Use Cases

  • Launching a new AI tool and deciding between a .com or .ai extension.
  • Balancing SEO keyword benefits with brand memorability during the naming phase.
  • Evaluating the risk of using niche TLDs compared to established ones like .io or .com.
  • Planning defensive registrations to prevent brand impersonation and phishing.

How Domain Selection Works

  1. The agent reads the local project context file to identify product positioning, target audience, and brand goals.
  2. It evaluates whether the user needs immediate search traffic or long-term entity recognition to recommend a Domain Type.
  3. The skill recommends a TLD based on the industry sector, highlighting specific benefits like the auto-hyperlinking feature of .ai domains.
  4. A quality check is performed against a checklist for length, readability, and potential historical penalties.
  5. The agent provides a structured output including the recommended strategy and defensive registration next steps.

Domain Selection Setup

To integrate this domain-selection framework into your workflow, ensure your agent has access to the Openclaw Skills repository. You can invoke the skill during the initial planning phase of a web project.

# Example of how to trigger domain analysis within an Openclaw environment
openclaw run domain-selection --context=./project-context.md

Domain Selection Data Schema & Taxonomy

Component Description
Strategy Recommendation Detailed rationale for choosing Brand, Partial Match (PMD), or Exact Match (EMD).
TLD Matrix Comparison of extensions (.com, .ai, .io) tailored to the project sector.
Quality Checklist List of requirements for domain length, readability, and history validation.
Defensive Plan Recommended variants (.net, .org, brand+ai) to register for brand protection.

Domain Selection Advanced Features

  • Natural backlink optimization for .ai domains which auto-hyperlink in common productivity tools.
  • History validation strategies using web archives to ensure the domain was not previously penalized.
  • Strategic alignment with domain-architecture for scaling across subfolders or subdomains.
  • Integrated brand protection workflows to mitigate the risk of impersonation variants.

SKILL.md


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