An automated multi-platform content generator designed to produce publish-ready Chinese social media posts with platform-native formatting and hooks.
Install & Download
1. ClawHub CLI
The fastest way to install a skill directly from the registry.
npx clawhub@latest install master-content-writer
2. Manual Installation
Copy the skill folder to one of these locations
~/.openclaw/skills/ <project>/skills/ Priority: Workspace > Local > Bundled
3. Prompt Installation
Copy this prompt to OpenClaw to install it automatically.
Help me install master-content-writer using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).
Prefer to download?
Get the raw skill files in a ZIP archive.
What is Master Content Writer?
The Master Content Writer is a specialized AI agent skill designed for creators and marketers targeting the Chinese digital landscape. It streamlines the production of high-quality, platform-specific content for ecosystems like Xiaohongshu, Zhihu, WeChat Official Accounts (Gongzhonghao), and Douyin. By leveraging this tool within the broader ecosystem of Openclaw Skills, users can ensure their copy adheres to the unique cultural and technical nuances of each platform, from emoji usage density to specific word count optimizations.
This skill goes beyond simple translation or generic drafting; it implements platform-native structures such as the highly visual and tag-heavy format of Xiaohongshu or the authoritative, logic-driven style required for Zhihu. It serves as a comprehensive copywriting partner that ensures all generated material is original, avoids banned superlative claims, and includes compelling calls-to-action (CTAs) tailored to drive engagement in the Chinese market.
Master Content Writer Use Cases
- Creating high-engagement lifestyle posts for Xiaohongshu with integrated emojis and trending hashtags.
- Drafting long-form, authoritative answers for Zhihu to establish industry thought leadership.
- Writing structured WeChat Official Account articles that build empathy and solve specific reader pain points.
- Developing short-form video scripts for Douyin with optimized 3-second 'scroll-stopper' hooks.
- Rapidly generating multi-platform marketing campaigns from a single core topic or product brief.
How Master Content Writer Works
- Input Analysis: The agent identifies the core topic, target platform, and desired word count based on user prompts such as 写文章 or 'generate content'.
- Style Selection: The user defines the persona—ranging from professional and educational to casual product reviews—ensuring the voice matches the brand.
- Platform-Native Templating: The skill applies specific formatting rules, such as the Script Format for Douyin or the logical expanded argument structure for Zhihu.
- Content Synthesis: The AI generates original body text, incorporating hooks, subtitles, and bullet points as required by the platform type.
- Quality Assurance: The generated draft is cross-referenced against a quality checklist to ensure the inclusion of CTAs, SEO keywords, and the removal of prohibited 'absolute' claims.
- Final Delivery: The agent provides a publish-ready draft including suggested tags, image descriptions (if requested), and metadata.
Master Content Writer Setup
To install and activate this skill within your environment, use the following commands:
# Install the skill via the Openclaw Skills registry
claw install master-content-writer
# Or add it to your local agent configuration
openclaw add master-content-writer
Once installed, you can trigger the generator by mentioning keywords like 写笔记 (write a note) or 'draft post' in your AI-powered IDE or CLI.
Master Content Writer Data Schema & Taxonomy
The Master Content Writer organizes content according to specific platform schemas to ensure maximum compatibility:
| Platform | Default Word Count | Primary Elements |
|---|---|---|
| Xiaohongshu | 300 - 800 | Emoji hooks, short paragraphs, 5-10 hashtags |
| Zhihu | 1000 - 2000 | Authority opening, logical arguments, citation data |
| WeChat (GZ) | 1500 - 3000 | Empathy-driven intro, subtitle hierarchy, CTA elevation |
| Douyin | 200 - 500 (Script) | 3s opening hook, conversational body, video captions |
All output includes a Quality Checklist metadata block to track adherence to platform norms and SEO requirements.
Master Content Writer Advanced Features
- Multi-Platform Adaptation: Simultaneously convert a single core idea into multiple distinct formats (e.g., turning a Zhihu essay into a Douyin script).
- SEO Optimization: Integrated keyword density management to improve visibility within in-app search engines.
- Banned Word Filtering: Automated scanning to remove illegal superlatives (e.g., 'No. 1' or 'Best') to comply with Chinese advertising laws.
- Visual Prompting: Optional generation of image suggestions and descriptions to guide graphic designers or AI image generators.
- Interactive Iteration: Support for style-switching hooks and multi-agent collaboration with other Openclaw Skills.
SKILL.md
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