A comprehensive Semrush integration for automated keyword research, backlink profiling, and competitor traffic analysis through ClawLink.
Install & Download
1. ClawHub CLI
The fastest way to install a skill directly from the registry.
npx clawhub@latest install semrush-seo
2. Manual Installation
Copy the skill folder to one of these locations
~/.openclaw/skills/ <project>/skills/ Priority: Workspace > Local > Bundled
3. Prompt Installation
Copy this prompt to OpenClaw to install it automatically.
Help me install semrush-seo using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).
Prefer to download?
Get the raw skill files in a ZIP archive.
What is Semrush SEO?
The Semrush SEO integration provides Openclaw Skills with complete access to industry-standard SEO and digital marketing intelligence. Developed to enable seamless analytical tasks, this skill bridges your AI coding agent with Semrush's deep database of keywords, organic positions, backlinks, and paid advertising records.
By leveraging the ClawLink proxy ecosystem, this skill eliminates the pain of client-side credential overhead. Developers and digital marketers can query high-value metrics programmatically within their chat workflow. This makes it easier than ever to analyze search engine performance, check difficulty metrics, and generate competitive intelligence reports on demand.
Semrush SEO Use Cases
- Analyze keyword performance, search volumes, Cost-Per-Click (CPC), and exact keyword difficulty (KD) scores.
- Investigate domain competitor landscapes, uncovering overlapping organic keywords, search gaps, and shared backlinks.
- Monitor inbound backlink quality, top-level domain distributions, anchor text variety, and Domain Authority Scores.
- Pull historical advertising records, tracking ad copies, keyword positions, and competitor budgets over 12-month horizons.
- Check API resource consumption programmatically to safeguard budgets before triggering heavy automated reporting cycles.
How Semrush SEO Works
- The developer requests SEO analysis or competitor information from the OpenClaw agent.
- The agent translates the prompt and initiates a call using ClawLink tool utilities.
- ClawLink handles authentication transparently by retrieving the encrypted Semrush API key from your secure developer dashboard.
- ClawLink securely forwards the analytical request payload to the Semrush REST API endpoints.
- Semrush delivers data as a delimited CSV text response, which ClawLink sends back to the agent.
- The agent parses the delimiter-separated output into clean, structured Markdown charts, summaries, or JSON tables for user ingestion.
Semrush SEO Setup
Install the verified ClawLink plugin from ClawHub using the OpenClaw CLI:
openclaw plugins install clawhub:clawlink-plugin
openclaw config set tools.alsoAllow '["clawlink-plugin"]' --strict-json
openclaw gateway restart
After setup, open your chat interface, pair your device with clawlink_begin_pairing, and link your Semrush API key at https://claw-link.dev/dashboard?add=semrush. Verify the integration status by calling clawlink_list_integrations and check available tools using clawlink_list_tools --integration semrush.
Semrush SEO Data Schema & Taxonomy
- Data Format: Delimiter-aware CSV text output (typically semicolon-separated) instead of native JSON arrays.
- Authentication Hook:
semrush_account_units_balancechecks remaining standard Semrush API credits. - Keyword Data Profile:
Header Code Name Type PhKeyword Phrase String NqSearch Volume Integer CpCPC Float KdKeyword Difficulty Integer - Domain & Backlinks Profile:
Field Description Type backlinks_numQuantity of discovered inbound links Integer domain_ascoreSemrush Authority Score Integer - Zero-State Indicator: If zero records exist for a domain, the API explicitly returns
ERROR 50 :: NOTHING FOUND. Handle this response string as an empty result set instead of throwing an integration error.
Semrush SEO Advanced Features
- High-Volume Batching: Fetch comprehensive metric overviews for up to 100 keywords simultaneously within a single call.
- Dynamic Domain Comparison: Side-by-side gap and keyword overlap metrics comparing up to 5 custom domains.
- Geographic Database Routing: Target localized search databases dynamically utilizing the database parameter fields in Openclaw Skills.
- Historical Time-Series Retrieval: Fetch monthly historic backlink profiles and referring domain charts using structured dates.
- Safe Pre-Flight Budget Checks: Automation systems can query current API units before processing massive analytics batches to avoid service interruption.
SKILL.md
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