A comprehensive integration that empowers AI agents to interact with the Tealium Customer Data Platform for automated marketing and data unification.
Install & Download
1. ClawHub CLI
The fastest way to install a skill directly from the registry.
npx clawhub@latest install tealium
2. Manual Installation
Copy the skill folder to one of these locations
~/.openclaw/skills/ <project>/skills/ Priority: Workspace > Local > Bundled
3. Prompt Installation
Copy this prompt to OpenClaw to install it automatically.
Help me install tealium using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).
Prefer to download?
Get the raw skill files in a ZIP archive.
What is Tealium?
Tealium is a leading customer data platform (CDP) that enables businesses to collect, unify, and activate customer data across various digital touchpoints. By leveraging Openclaw Skills, developers can integrate AI agents directly with Tealium to handle complex data management tasks without manual intervention. This skill simplifies the interaction with Tealium REST APIs, providing a bridge for agents to access visitor profiles, consent preferences, and event data layers while maintaining high security and performance standards.
Tealium Use Cases
- Automate the retrieval and enrichment of visitor profiles and custom attributes.
- Sync real-time event data from external sources into the Tealium data layer using Openclaw Skills.
- Programmatically manage user consent preferences and privacy compliance.
- Trigger automated marketing workflows based on CDP insights processed by an AI agent.
- Use Openclaw Skills to audit and organize data taxonomy across various customer segments.
How Tealium Works
- Install the CLI and authenticate your environment to establish a secure link.
- Create a connection to your Tealium instance, which allows Openclaw Skills to manage credentials and token refreshes automatically.
- Search for specific Tealium actions using natural language intents like query or update.
- Execute actions or send direct proxy requests to the Tealium API to manipulate data records.
- Receive and process structured JSON outputs within your agent workflow for data-driven decision making.
Tealium Setup
To get started with this skill, install the CLI and authenticate your account:
npm install -g @membranehq/cli@latest
membrane login --tenant --clientName=openclaw
Next, establish a connection to Tealium:
membrane connection ensure "https://tealium.com" --json
Finally, discover available actions to start automating your workflows with Openclaw Skills:
membrane action list --connectionId=YOUR_CONNECTION_ID --intent "QUERY" --json
Tealium Data Schema & Taxonomy
This skill organizes interaction around the core Tealium data objects. Openclaw Skills map these entities to simplify agent communication:
| Object | Description |
|---|---|
| Visitor Profile | The unified master record for an individual customer. |
| Attributes | Specific data points such as badges, metrics, or properties attached to a profile. |
| Consent | Metadata regarding user privacy and tracking permissions. |
| Data Layer | The structured event data captured from web or mobile touchpoints. |
| Event | Individual user actions that trigger data processing within Tealium. |
Tealium Advanced Features
- Server-side credential management ensuring no local API keys are exposed when using Openclaw Skills.
- Intelligent intent-based action discovery to find the right API endpoint using natural language.
- Built-in proxy request support for accessing custom Tealium endpoints not covered by pre-built actions.
- Automated pagination and error handling for large-scale data synchronization tasks.
- Seamless integration with headless environments for enterprise-grade AI automation.
SKILL.md
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