A high-performance content automation skill that transforms single briefs into 30+ platform-optimized assets with consistent brand voice.
Install & Download
1. ClawHub CLI
The fastest way to install a skill directly from the registry.
npx clawhub@latest install tk-content-engine
2. Manual Installation
Copy the skill folder to one of these locations
~/.openclaw/skills/ <project>/skills/ Priority: Workspace > Local > Bundled
3. Prompt Installation
Copy this prompt to OpenClaw to install it automatically.
Help me install tk-content-engine using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).
Prefer to download?
Get the raw skill files in a ZIP archive.
What is Content Engine?
The Content Engine is a powerful tool within the Openclaw Skills ecosystem designed for creators, agencies, and marketing teams. It streamlines the content production process by building a complete content pyramid from a single topic or brief, ensuring that every piece of output maintains a consistent brand identity while being optimized for specific platforms like X, LinkedIn, and Instagram.
Beyond simple text generation, this skill leverages advanced brand voice training and SEO optimization to ensure that your long-form blog posts and social snippets resonate with your target audience. By utilizing Openclaw Skills, developers and marketers can automate the repetitive aspects of content repurposing and batch processing without losing the human touch or strategic alignment.
Content Engine Use Cases
- Generating a full 30-piece content pyramid from a single research brief or topic.
- Training the AI to mirror a specific personal or corporate writing style using existing samples.
- Repurposing a single 2,000-word blog post into dozens of tweet threads, newsletter snippets, and LinkedIn posts.
- Batch processing multiple content topics simultaneously to populate a monthly editorial calendar.
- Optimizing long-form web content for search engines with structured headers and keyword targeting.
How Content Engine Works
- Provide a topic, brief, or existing long-form piece along with target audience and brand voice parameters.
- The skill analyzes the input to identify core themes, key takeaways, and strategic SEO keywords.
- A content pyramid is generated, starting with a long-form anchor piece followed by derived social media assets.
- Each asset is automatically formatted according to platform-specific constraints like character limits and hashtag best practices.
- The final output is delivered in a structured format ready for review, refinement, and distribution across channels.
Content Engine Setup
To integrate this into your environment, ensure you have the Openclaw Skills framework active. Initialize the content engine by providing your initial brand voice samples.
# Initialize the skill within your agent environment
openclaw install content-engine
# Example command to begin brand voice training
openclaw run content-engine --train ./samples/my-writing-style.txt
Content Engine Data Schema & Taxonomy
The skill organizes data into a hierarchical structure to maintain context across the content pyramid.
| Output Type | Key Metadata Included | Format |
|---|---|---|
| Blog Post | Title, Meta Description, Primary/Secondary Keywords | Markdown (H1-H3) |
| Tweet Thread | Hook Summary, Tweet Order, CTA | Numbered List |
| Social Posts | Platform ID, Best Posting Time, Hashtags | Platform-optimized Text |
| Brand Voice | Stylometric parameters, tone descriptors | JSON/Metadata |
Content Engine Advanced Features
- Multi-platform repurposing: Automatically adjusts tone and length for X, LinkedIn, and Instagram captions.
- Strategic Content Pyramids: Generates 1 long-form piece, 5 tweet threads, 15 social posts, and 5 email snippets per brief.
- Automated SEO Suite: Built-in generation of meta descriptions and header structures for improved search visibility.
- Queue-based Batch Production: Support for processing multiple briefs in a single execution loop for high-volume agencies.
- Reference Integration: Connects with local guides for platform specifications and content calendars to ensure optimal posting schedules.
SKILL.md
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