An AI-powered skill that discovers high-intent sales leads by analyzing real-time conversations across major social platforms.
Install & Download
1. ClawHub CLI
The fastest way to install a skill directly from the registry.
npx clawhub@latest install lead-generation
2. Manual Installation
Copy the skill folder to one of these locations
~/.openclaw/skills/ <project>/skills/ Priority: Workspace > Local > Bundled
3. Prompt Installation
Copy this prompt to OpenClaw to install it automatically.
Help me install lead-generation using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).
Prefer to download?
Get the raw skill files in a ZIP archive.
What is Lead Generation?
The Lead Generation skill enables developers and growth hackers to automate the discovery of potential customers on social media. By leveraging Openclaw Skills, the lead generation agent identifies users expressing specific pain points, complaining about competitors, or actively seeking solutions your product provides. It utilizes the Xpoz MCP to access over 1.5 billion indexed posts across Twitter, Instagram, and Reddit, turning social noise into actionable business intelligence.
This skill is designed to move beyond passive monitoring by actively scoring leads based on their level of intent and profile relevance. It synthesizes a deep understanding of your product through automated research, ensuring that the generated search queries are highly targeted and effective for social selling and prospecting.
Lead Generation Use Cases
- Identifying users frustrated with competitor products to offer a better alternative.
- Monitoring niche communities for specific problem-related keywords to provide timely help.
- Automating the initial outreach process by generating personalized, context-aware drafts for high-scoring prospects.
- Tracking industry trends and target audience discussions to refine product positioning.
How Lead Generation Works
- Conducts automated product research using web search tools to build a comprehensive profile of target audiences, pain points, and competitor keywords.
- Generates a list of 12-18 optimized search queries targeting frustration, recommendations, and industry-specific discussions.
- Executes periodic social media scans via mcporter calls to the Xpoz API to fetch posts and user data.
- Scores each identified lead on a scale of 1-10 based on intent signals, engagement levels, and profile match.
- Deduplicates results and outputs a prioritized list of leads with custom outreach drafts for user review.
Lead Generation Setup
To get started with this skill, you need to install the required binaries and authenticate your account:
- Install the
mcporterpackage:
npm install -g mcporter
- Run the
xpoz-setupskill to complete the OAuth 2.1 authentication flow. - Verify your access status using the following command:
mcporter call xpoz.checkAccessKeyStatus
Lead Generation Data Schema & Taxonomy
The skill organizes its intelligence within the data/lead-generation/ directory to ensure persistence and deduplication:
| File | Purpose |
|---|---|
product-profile.json |
Stores researched product info, target audience, and ICP definitions. |
search-queries.json |
Contains the generated queries used for scanning social platforms. |
sent-leads.json |
A registry of contacted leads to prevent duplicate outreach. |
Lead Generation Advanced Features
- Multi-platform lead discovery covering Twitter (X), Instagram, and Reddit simultaneously.
- Dynamic intent scoring that prioritizes leads based on recency, engagement, and sentiment.
- Automated deduplication using a unique
{platform}:{author}:{post_id}key system. - Smart outreach drafting with built-in disclosure prompts to ensure ethical social selling practices.
- Persistent product profiling that allows for daily repeatable discovery cycles without manual reconfiguration.
SKILL.md
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