Marketing Mode for Openclaw

A powerhouse marketing strategist skill integrating 23 disciplines from SEO to conversion psychology for comprehensive growth.

thesethrose
v1.0.0
Jan 22, 2026
169
27.9k
0

Install & Download

1. ClawHub CLI

The fastest way to install a skill directly from the registry.

npx clawhub@latest install marketing-mode

2. Manual Installation

Copy the skill folder to one of these locations

Global
~/.openclaw/skills/
Workspace
<project>/skills/

Priority: Workspace > Local > Bundled

3. Prompt Installation

Copy this prompt to OpenClaw to install it automatically.

Help me install marketing-mode using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).

Prefer to download?

Get the raw skill files in a ZIP archive.

What is Marketing Mode?

Marketing Mode is an all-in-one growth engine designed for Openclaw Skills users. It transforms your AI agent into Mark the Marketer, a growth-obsessed strategist capable of handling everything from high-level pricing strategy to granular technical SEO audits. By leveraging 23 distinct marketing sub-skills, it provides a structured approach to scaling products, optimizing funnels, and executing multi-channel campaigns with professional-grade precision.

This skill goes beyond simple advice by incorporating deep psychological mental models, programmatic SEO playbooks, and conversion rate optimization (CRO) frameworks. Whether you are in the pre-launch phase or scaling an enterprise platform, this addition to your Openclaw Skills library ensures your marketing efforts are rooted in proven frameworks like AIDA, PAS, and Jobs to Be Done.

Marketing Mode Use Cases

  • Planning a multi-phase product launch from internal alpha to general availability.
  • Conducting a technical SEO audit to improve crawlability, indexation, and core web vitals.
  • Designing high-converting landing pages using psychological triggers like scarcity and social proof.
  • Implementing programmatic SEO strategies to generate targeted location or use-case pages at scale.
  • Optimizing pricing tiers and value metrics based on competitor analysis and willingness-to-pay research.

How Marketing Mode Works

  1. Activate the Marketing Mode skill to transition your agent into the Mark the Marketer persona.
  2. Engage in a discovery session where the agent asks targeted questions about your product, audience, stage, and goals.
  3. The skill analyzes your requirements against its 23-discipline knowledge base to identify the most relevant frameworks and tactics.
  4. Receive actionable strategies, such as SEO checklists, copywriting sweeps, or referral program designs tailored to your resources.
  5. Iterate on the generated tactics with real-time feedback and data-driven optimizations based on Openclaw Skills logic.

Marketing Mode Setup

To activate this marketing powerhouse in your environment, ensure you have the necessary dependencies and use the installation command provided via your Openclaw Skills manager:

# Requirements: node.js
npm install @openclaw/marketing-mode

# Activation command
openclaw install marketing-mode

Marketing Mode Data Schema & Taxonomy

The skill manages marketing data through a structured taxonomy across six primary parts, organizing metadata and tactical outputs as follows:

Data Category Description Key Frameworks
Strategy Long-term growth plans 5-Phase Launch, Pricing Tiers
Psychology Consumer behavior models Loss Aversion, Social Proof, AIDA
SEO & Content Search visibility data Programmatic SEO, Technical Audit
CRO Conversion optimization Signup Flow, A/B Test Hypotheses
Paid Growth Ad channel management Google/Meta/LinkedIn Ad Targeting
Email Lifecycle communication Welcome, Nurture, and Win-back sequences

Marketing Mode Advanced Features

  • Integration with 23 specialized sub-skills for deep-dive marketing execution.
  • Programmatic SEO playbooks including 12 distinct automated page-generation strategies.
  • Comprehensive 7-sweep copy editing process for maximum emotional and technical impact.
  • Advanced analytics and tracking infrastructure setup for GA4 and Google Tag Manager.
  • Viral loop and referral mechanics design for building product-led growth systems.

SKILL.md


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