An intelligent content engine that transforms ideas into platform-optimized social media posts, threads, and carousel scripts.
Install & Download
1. ClawHub CLI
The fastest way to install a skill directly from the registry.
npx clawhub@latest install sw-social-content
2. Manual Installation
Copy the skill folder to one of these locations
~/.openclaw/skills/ <project>/skills/ Priority: Workspace > Local > Bundled
3. Prompt Installation
Copy this prompt to OpenClaw to install it automatically.
Help me install sw-social-content using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).
Prefer to download?
Get the raw skill files in a ZIP archive.
What is Social Content Skill?
The Social Content Skill is a specialized extension for Openclaw Skills designed to automate the high-level strategy and granular execution of social media marketing. It moves beyond generic AI writing by applying platform-specific constraints, native formatting rules, and engagement-driven psychology to every piece of content it generates.
By leveraging this tool within the ecosystem of Openclaw Skills, users can ensure their brand voice remains consistent while adapting the delivery style for X (Twitter), LinkedIn, and Instagram. The skill focuses on eliminating 'walls of text' and generic openers, replacing them with high-converting hooks and actionable calls-to-date.
Social Content Skill Use Cases
- Generating viral-ready Twitter threads from long-form educational content.
- Drafting professional thought leadership articles and document carousels for LinkedIn.
- Creating high-engagement Instagram captions with specific emoji placement and hashtag strategies.
- Planning multi-platform content campaigns that maintain a unified brand voice without repetitive cross-posting.
How Social Content Skill Works
- Context Analysis: The skill evaluates your brand voice, target platform, and specific goals like traffic or awareness.
- Format Selection: It selects the optimal content format, such as a punchy single tweet or a 10-slide carousel script.
- Native Drafting: Content is written using platform-native character counts and stylistic nuances.
- Metadata Optimization: Relevant hashtag research is performed and integrated into the final output.
- Strategic Scheduling: The skill suggests the best day and time to post based on the specific content type and platform.
Social Content Skill Setup
To integrate this capability into your agent environment for Openclaw Skills, add the skill definition to your configuration:
# Example of triggering the skill via CLI
openclaw skills install social-content
Ensure your agent has access to your brand guidelines file to maximize the contextual accuracy of the generated posts.
Social Content Skill Data Schema & Taxonomy
The skill produces a structured Markdown output designed for immediate use and easy organization:
| Feature | Description |
|---|---|
| Hook | A high-impact first line designed to stop the scroll. |
| Body Copy | Platform-ready text formatted with liberal line breaks. |
| Hashtags | Platform-specific tag counts (3-5 for X, 5-15 for IG). |
| Best Time | Recommended posting window for maximum visibility. |
| Visual Advice | Specific suggestions for images, carousels, or video styles. |
Social Content Skill Advanced Features
- Multi-platform adaptation: Transforms a single topic into unique, native versions for three different platforms simultaneously.
- Anti-Generic Filter: Strictly forbids the use of overused AI tropes like "Exciting news!" or rocket emojis.
- Carousel Scripting: Provides slide-by-slide breakdowns for visual content on LinkedIn and Instagram.
- Thread Logic: Automatically breaks down complex topics into 5-12 connected tweets for X.
SKILL.md
Loading
Related Openclaw Skills
Agent Relay
Agent Relay enables independent AI agents to share intelligence and coordinate behavior through a shared, file-based context system.
Academic Composer
Academic Composer is a high-precision research assistant designed to automate source collection, structured outlining, and evidence-based essay drafting with rigorous citation management.
Copywriting Skill
A specialized AI agent skill designed to craft high-converting marketing copy for landing pages, homepages, and product descriptions using proven psychological frameworks.
Agent Autonomy Kit Automaton
A specialized framework to transition AI agents from reactive prompt-response cycles to proactive, continuous task execution.
Analytics Tracking Skill
A comprehensive framework for designing, implementing, and auditing professional-grade analytics and conversion tracking systems.
Cross-Border Payment Guide
A specialized financial analysis tool for e-commerce sellers to compare fees, calculate FX costs, and optimize cross-border payment collections.
Featured*
