ActiveCampaign CRM & Automation Skill for Openclaw

A powerful integration for managing ActiveCampaign contacts, sales deals, and marketing automations via a unified CLI interface.

kesslerio
v1.0.0
Jan 31, 2026
1
2.4k
0

Install & Download

1. ClawHub CLI

The fastest way to install a skill directly from the registry.

npx clawhub@latest install babyconnect

2. Manual Installation

Copy the skill folder to one of these locations

Global
~/.openclaw/skills/
Workspace
<project>/skills/

Priority: Workspace > Local > Bundled

3. Prompt Installation

Copy this prompt to OpenClaw to install it automatically.

Help me install babyconnect using Clawhub. If Clawhub is not installed, install it first (npm i -g clawhub).

Prefer to download?

Get the raw skill files in a ZIP archive.

What is ActiveCampaign CRM & Automation Skill?

The ActiveCampaign skill enables developers and sales teams to manage their entire CRM pipeline programmatically. By leveraging Openclaw Skills, users can synchronize demo leads, track deal stages, and segment audiences using tags without leaving their development environment. This integration streamlines the process of bridging the gap between technical triggers and marketing follow-ups, ensuring that every interaction is captured accurately within the ActiveCampaign ecosystem.

Built for efficiency, this skill provides a direct interface to the ActiveCampaign API, allowing for the automation of manual CRM tasks. Whether you are managing clinic sales pipelines or syncing attendee data from a recent webinar, this tool provides the necessary infrastructure to maintain a high-velocity sales engine.

ActiveCampaign CRM & Automation Skill Use Cases

  • Synchronizing demo attendees and prospects into specific mailing lists to ensure immediate follow-up.
  • Updating sales pipeline stages automatically based on user actions or development milestones.
  • Segmenting leads using tags like demo-requested, nurture, or close-ready to trigger personalized email sequences.
  • Mapping and managing complex e-commerce data including order IDs, shipping statuses, and subscription details through custom fields.

How ActiveCampaign CRM & Automation Skill Works

  1. The skill establishes a secure connection to the ActiveCampaign API using credentials provided via environment variables or local configuration files.
  2. Users execute commands via the activecampaign CLI to perform operations on contacts, deals, tags, or lists.
  3. The skill translates these commands into structured API requests, handling the mapping of custom fields and metadata automatically.
  4. An internal rate-limiting mechanism ensures that the 5 requests per second threshold is respected, preventing API lockout.
  5. Upon successful execution, the skill updates the ActiveCampaign dashboard, which can then trigger pre-configured marketing automations or sales workflows.

ActiveCampaign CRM & Automation Skill Setup

1. Credentials

You can configure the skill using a configuration directory or environment variables.

# Create config directory
mkdir -p ~/.config/activecampaign

# Add credentials to files
echo "https://youraccount.api-us1.com" > ~/.config/activecampaign/url
echo "your-api-key" > ~/.config/activecampaign/api_key

# Or use environment variables
export ACTIVECAMPAIGN_URL="https://youraccount.api-us1.com"
export ACTIVECAMPAIGN_API_KEY="your-api-key"

2. Field Configuration

To handle custom data, initialize the field configuration system:

# Initialize config from sample
activecampaign config init

# Edit field IDs to match your ActiveCampaign environment
nano ~/.config/activecampaign/fields.json

ActiveCampaign CRM & Automation Skill Data Schema & Taxonomy

The skill organizes data across several core ActiveCampaign entities, utilizing a configuration file for custom field mapping.

Category Description Key Components
Contacts Core lead and prospect data Email, Name, Tags, List Membership
Deals Sales pipeline records Deal Title, Stage ID, Value, Pipeline
Tags Metadata for segmentation Tag Name, ID
Custom Fields Extended data structures Order, Shipping, Billing, and Subscription details
Automations Workflow triggers Automation ID, Contact Enrollment Status

ActiveCampaign CRM & Automation Skill Advanced Features

  • Automatic rate limiting handling to ensure reliable data transmission without exceeding API quotas.
  • Comprehensive custom field mapping system for deep integration with order management and subscription billing.
  • Multi-entity support allowing for simultaneous management of contacts and their associated sales deals.
  • Seamless integration with other Openclaw Skills to create end-to-end sales and marketing qualification pipelines.
  • Local configuration management that keeps sensitive field mappings gitignored and secure.

SKILL.md


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